Opel Car Brand’s History – Opel Logo


Adam Opel, an owner of a company manufacturing sewing machines established Adam Opel AG in 1863. Opel also began producing bicycles and along with the sewing machines, sales have been doing well for the company. After Adam Opel died, his son took over the company and produced its first vehicle in 1899, however, the vehicle did not become a hit. Opel then signed a partnership with Automobiles Darracq SA French to manufacture vehicles under the ‘Opel-Darracq’ brand. The first line vehicles produced under this brand name were made of Opel shells fixed on a Darracq chassis. Though the partnership produced vehicle in 1906, it came to a halt immediately a year after.

Success came when Opel produced the Opel 4/8 PS Model or the Doktorwagen (Doctor’s car). A vehicle that serviced doctor’s to see their patients. This vehicle became a hit because it was sold for half the price of the cars sold in their time. Due to this success, Opel became German’s Largest manufacturer of motor vehicles. Like Citroen to France, Opel was the first company to introduce the assembly line to mass produce vehicles in Germany.

By that time, they were able to produce the 1924 Laubfrosch (Tree frog), named duly because of its green paint. Although expensive when it came out, the Laubfrosch price went down to 45% its original price. Opel paved way to affordable vehicle for the German people. By 1928, it became the largest car exporter in Germany. In the same year, Opel’s Regent was produced.

With this success General Motors bought the company only to expand it for the production of the ‘Blitz’ Light Truck. And in 1935, it manufactured the Opel P4 model launching the Opel brand to producing 100,000 units annually and also in the same year, Olympia was manufactured.

When World War II hit, Opel ceased vehicle production and shifted to aircraft parts and tanks. After the war, General Motors and Opel rebuilt the plant in Rüsselsheim. This allowed Opel to reproduce their pre-war vehicles starting with the Olympia in 1947 then the Kapitän in 1948. In the same year the Kapitän was manufactured. By 1954, Opel recovered from the effects of the Second World War.

With this recovery Opel became a strong car brand manufacturer even surpassing General Motors in the 1970s. Now, Opel stands as one of the largest automotive manufacturing companies in the world.

Opel Logo

Opel logo

With a logo that reminds you of the superhero Flash, the Opel logo holds the same insignia with a smaller bolt of lightning flashing through an orbit. The logo however, does not refer to the superhero but a more significant past, the Blitz. It is based on the significant iconic Opel Blitz truck that gained wide recognition hence took on the lightning emblem to represent Opel.


  1. Opel Blitz

Opel Blitz

This is the vehicle that redefined the whole concept of Opel. It is the inspiration that made Opel choose the lightning bolt or flash as its company’s insignia.

  1. Opel Olympia

Opel Olympia

This is the vehicle that sported the first full-steel unibody. This vehicle became popular due to its improved aerodynamics and fuel consumption. This is also the vehicle that started to pull Opel out of the crisis left by World War II.

  1. Opel Kapitän

Opel Kapitan

This is Opel’s prized vehicle. This executive car was so iconic to the company that it made eight generations and renditions of the original Kapitän.

Manufacturing Locations

Adam Opel AG’s main office is found in Germany in Rüsselsheim. The car brand has facilities in six other countries namely: Spain, Poland, Austria, Hungary, the United Kingdom and the Russian Federation.

What To Love about Opel?

Ergonomic and High Mileage

The Opel vehicle can give a great driving experience to any car owner. With Opel’s history of producing comfortable rides and impressive interior engines, Opel is surely a good car to own.

What Not To Love About Opel?

Heavy Driving Experience and Mundane Design

Considering that his has good mileage and its design is made to function well for a driver, the design proper is rather dull compared to other car brand. Opel cars are also known to have a heavy dragging feel in instances where the vehicle cannot handle going even slightly off the tarmac.


Hi! I'm Michael. I am passionate about automotive mechanical engineering. I graduated from the automotive industry. I'm glad to share with you about what I have learned and experienced during a long time in the automotive industry. I hope you will find what you need here.

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